Julia Boorstin on How We Can Learn From Women in Business

In When Women Lead, Julia Boorstin brings together the stories of over sixty of those female CEOs and leaders, and dozens of new studies. Her combination of narrative and research reveals how once-underestimated characteristics, from vulnerability and gratitude to divergent thinking, can be vital superpowers—and that anyone can work these approaches to their advantage.

Featuring new interviews with Katrina Lake, Gwyneth Paltrow, Jenn Hyman, Whitney Wolfe Herd, Lena Waithe, Shivani Siroya, Julia Collins, and more, When Women Lead is a radical blueprint for the future of business, and our world at large.

Julia Boorstin is CNBC’s Senior Media & Tech Correspondent and has been an on-air reporter for the network since 2006. She also plays a central role on CNBC’s bicoastal tech-focused program “TechCheck” delivering reporting, analysis, and CEO interviews with a focus on social media and the intersection of media and technology.

Topics in this episode include:

00:55 - About Julia

07:30 - Women and the Metaverse

12:00 - Addressing unconscious bias vs. Pattern Matching

25:25 - How men and women differ when it comes to taking risks

29:55 - What is the "confirmatory standard?"

38:13 - What to consider when joining networking support groups

Get the book here: https://www.amazon.com/When-Women-Lead-Achieve-Succeed/dp/1982168218

About Gene: Gene Marks is a former columnist for The New York Times and The Washington Post and now writes weekly on political, economic, management and technology issues affecting small and mid-sized businesses for The Guardian, The Hill, The Philadelphia Inquirer, The Washington Times, Forbes and Entrepreneur. He runs a 10 company financial and technology consulting firm near Philadelphia.